All work

Branding / Web

Luma Brand

Full brand identity and marketing site.

Client
Lumen
Role
Brand & Web Designer
Year
2022
Discipline
Branding / Web
Luma Brand

Overview

A full identity for a consumer hardware startup — wordmark, palette, and a marketing site that launched the first product. The system was built to scale across packaging, social, and retail.

12k
Launch signups
8
Press features
+31%
Conversion
Luma Brand — image 1
Luma Brand — image 2